Privacy Policy

BCD takes your privacy very seriously. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information.

WEBSITE PRIVACY POLICY – U.S. and GDPR

Last Modified: 02/04/2022

BCD Technology Holdings and its affiliates (collectively, “BCD,” “we”, “us”, or “our”) value their customers, their information, their privacy, and their trust. This Privacy Policy (“Policy”) applies to information collected online from users of the BCD website, bcdvideo.com (the “Site”), and explains how we collect, use, and protect that information. This Policy applies to BCD’s collection, use, processing, storage, and transfer of information associated with BCD’s Site. For the purposes of this Policy, unless otherwise noted, all references to the Site, includes bcdvideo.com, mobile applications, and other electronic messages between you and the Site. This Policy is also meant to address our obligations under the General Data Protection Regulation (“GDPR”).

Throughout this Policy, we refer to the term “Personal Information.” “Personal Information” means data that identifies, describes, is associated with, or could be linked to an individual, such as a name, birthdate, postal address, email address, telephone number, driver’s license number, Social Security Number, or other government-issued identification numbers, credit card number, or other unique identifiers.

Personal Information does not include anonymous or aggregated data that can no longer be used to identify a specific person, even if combined with other data. Also, we may collect information related to businesses, companies, institutions, or other entities rather than individuals (“Business Information”). We do not consider Business Information, such as title, employer’s name, work email, work phone number, work address, and other similar business information, to be Personal Information.

Information we Collect

We collect information about you in two ways: 1) directly from you; and 2) indirectly from you via your use of the Site.

Information Collected Directly From You

When you contact us using our Site about our products and/or services, subscribe to our newsletter, or use the Site’s forms to apply for credit, we will collect certain Personal Information about you so that we may adequately respond to your inquiry or offer services to you such as your first and last name, phone number and email address. Although we limit access to certain pages, please utilize the privacy settings for additional security features by logging into your account.

Information Collected Indirectly from You

When you visit our Site, we may collect information about your visit and maintain that information in our web server logs, which are records of the activities on our Site. The servers automatically capture and store the information electronically. Examples of the information we may collect include: Internet Protocol (IP) address; browser type and language; Internet Service Provider (ISP), referring and exit websites and applications; operating system; date/time stamp of activity; clickstream data; whether you are a first-time or a returning user; links you clicked on while in the Site; and your flow and navigation path through the Site. We use this information in a de-identified and aggregated fashion to help us administer the site, analyze its usage, protect the website and its content from inappropriate use, and improve your Site experience.

In some of our email messages, you will find a “click-through URL” linked to content on our Site. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications. If you prefer not to be tracked in this way, you should not click such links in our email messages.

Cookies

We use technologies, such as “cookies,” so we can remember certain information about you, remember your preferences, or recognize you when you return to the Site. Cookies also help us compile aggregate data about Site traffic and Site interaction so that we can improve our Site and protect our Site from fraud.

A cookie is a text file that is stored on your computer. As text files, cookies cannot read the information on your hard drive, run programs, or deliver viruses to your computer.

Most browsers are set to accept cookies automatically. You can set your browser to decline all cookies automatically or to prompt you for a response each time a cookie is offered. If you decline cookies, you may find that you cannot access all our Site’s features.

During your browsing session, we use “session” cookies to store information and monitor Site function. These session cookies are installed during your browsing session and are deleted when the browsing session has ended.

Please refer to this list of all cookies used by BCD.

We also use log files when you visit our Site. Log files track IP addresses, browser type, Internet Service Provider (ISP) identity, referring/exit pages, platform type, date/time stamp, and the number of clicks. We utilize this information in our legitimate interest in administering the Site, preventing fraud, tracking website navigation in the aggregate, and gathering broad demographic information for aggregate use.

We do not and will not use cookies to collect Personal Information from you that you did not intentionally provide to us. We do not collect Personal Information automatically, but we may tie this information to Personal Information about you that we collect from other sources or you provide to us.

Website Analytics

We use third-party website analytics software from third-party providers, such as HubSpot and Google Analytics, in connection with our Site to gather data such as age, gender, and interests to provide advertising targeted to suit your interests and preferences.

This analytics software helps us target our online ads based on information collected directly from you or by automated means, like cookies. These companies also use automated technologies to collect information when you click on our ads, which helps track and manage the effectiveness of our marketing efforts.

BCD utilizes analytics software provided by HubSpot, Inc. and Google Analytics which collects anonymous information that is not used to identify a user. This information helps us better understand how visitors use our Site, detect and defend against fraud and other security risks, and present advertisements, products, and/or services of interest to you.

Children’s Information

Our Site is not directed at children. We do not knowingly collect Personal Information from children under the age of 16. If you are a parent or guardian and believe your child has provided us with Personal Information without your consent, please contact us by using the information in the “Questions and Contact Information” section, below, and we will take steps to remove such Personal Information from our systems.

Use of Personal Information

We only use your Personal Information for the original purposes it was given and to further our legitimate business interests, such as to transact business, to provide information about our company and products, and to communicate with Site visitors. Personal Information is used also to provide you with a more enjoyable, convenient online experience. We may use your Personal Information to send you requested information, to personalize content for you, to compile, analyze, and better understand user data, demographics and behavior, and to detect, investigate, and prevent activities that may violate our policies or be illegal. We may also use your Personal Information to communicate with you about products and services we believe you might find of interest and to administer marketing materials and surveys in which you might participate.

We also use the information automatically collected about you during your use of the Site, as described above, to improve the effectiveness of our website, operations, mobile experience, or marketing efforts, to prevent fraud and theft, and otherwise to protect our Site’s visitors and our business.

Our employees and agents may view your Personal Information to perform their jobs and address your needs. We authorize their access to your Personal Information on a need-to-know basis to provide you with our products or services, or for one of the other reasons listed in this section, and always in connection with a contractual obligation to protect the privacy of that information.

We also collect banking information from you when submitting a credit application.

We may also use the information you provide to us to communicate with you in the future. If you do not wish to receive such communications, you may opt-out (unsubscribe) as described below in the “Access and Consent to Use of Your Personal Information” and “Questions and Contact Information” section.

Disclosure of Your Information

We will not sell, rent, or lease any information we collect from you to others. We will not make your Personal Information available to any unaffiliated parties, except as follows:

To employees, contractors, agents, website vendors, partners, and/or contractors who may use it on our behalf or in connection with their relationship with us;
To our affiliates, service providers, and third-parties [e.g., Google Analytics, HubSpot and NetSuite] for marketing purposes, building targeted ad campaigns, and completing your order of products or services.
To others, including law enforcement, if we believe such release is reasonably necessary to comply with law or legal process; enforce or apply the applicable BCD Terms of Use per BCD application, if reasonably necessary to protect our operations, clients, or users; detect, prevent or otherwise address fraud, security, or technical issues; protect the rights, property, or safety of others; in a matter of public safety or Policy; or as needed in connection with the transfer of our business assets (for example, if we are acquired by another firm or if we are liquidated during bankruptcy proceedings). In the event of an insolvency, bankruptcy, or receivership, your Personal Information may also be transferred as a business asset.

In addition, we may share aggregate, non-individual information, incapable of identifying a person, with third parties for lawful purposes. We will not disclose any of your Personal Information except when we have your permission or under special circumstances, such as when we believe in good faith that the law requires it or under circumstances described in this Policy.

Access and Consent to Use of Your Personal Information

If you believe that the Personal Information that we have collected about you is incomplete, inaccurate, or not up to date, or if you would like to review and/or request changes or deletion of that information, please see the contact information in the “Questions and Contact Information” section.

If you do not consent or want to withdraw your consent for us to collect, use, or disclose your Personal Information as described in this Policy, please use the contact information provided in the “Questions and Contact Information” section. In your request, please identify the Personal Information at issue and the collection, use, or disclosure you wish to stop.

Denying or withdrawing consent may not allow us to provide you with some or all the products, services, or information you request.

You may opt-out of receiving marketing-related emails, targeted advertising messages, or promotional offers from BCD by clicking the “unsubscribe” link at the bottom of any email you receive from us or emailing us at marketing@bcdinc.com.

If you opt-out from receiving marketing emails, we may still need to send you communications about your account, orders, customer service inquiries, and other matters. If you agreed to receive future marketing communications directly from a third party through our Site, you will need to contact that party to opt-out of such communications. This process may be outlined on that party’s privacy policy. We do not control third parties’ collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative (“NAI“) on the NAI’s website.

Your California Privacy Rights

If you are a California resident, you may have certain rights with respect to your Personal Information including the following rights:

The right to know, by way of our Policy and any specific inquiries you direct to us, where Personal Information we have about you comes from, what we use that information for, whether it is being disclosed or sold, and to whom it is being disclosed or sold;
The right to “opt-out” of BCD’s sale of your Personal Information to any third parties, in the event BCD sells data;
The right, with some exceptions, to have your Personal Information deleted from BCD’s possession or control; and
The right to receive equal service and pricing from BCD even if you exercise any of your privacy rights.

California Civil Code Section 1798.83 permits users of the Site who are California residents to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. A California resident may also use an authorized agent to submit a right to access request or a request to delete. To make such a request, to learn more, or if you have any questions or concerns about your California privacy rights, please visit the Privacy Notice for California Residents.

Virginia Residents

If you are a Virginia resident, you may, upon request, have certain rights with respect to your Personal Information, including the following rights:

To confirm whether or not BCD is processing your Personal Information and to access such Personal Information;
To correct inaccuracies in your Personal Information, taking into account the nature of the Personal Information and the purposes of the processing of the Personal Information;
To delete your Personal Information;
To obtain a copy of your Personal Information that you previously provided to BCD in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the Information to another controller without hindrance, where the processing is carried out by automated means; and
To opt-out of the Personal Information processing for purposes of targeted advertising, the sale of personal Information, or profiling in furtherance of decisions that produce legal or similarly significant effects concerning you.

BCD will respond to any of the above requests within forty-five days. BCD may extend this deadline once by an additional forty-five days when reasonably necessary, taking into account the complexity and number of your requests, so long as we inform you of the extension within the initial forty-five-day response period along with the reasons for the extension. All requests pursuant to the above rights should be submitted to: privacy@bcdinc.com.

If BCD declines to take action regarding your request, BCD shall inform you within the deadlines discussed above, along with the justification for that decision. Should you choose to, you may appeal the decision not to take action (or to take limited action) by submitting an appeal within fourteen days of receipt of BCD’s initial response to the following: privacy@bcdinc.com.

Within sixty days of receipt of your appeal, BCD shall inform you in writing of any action taken or not taken, in response to the appeal, including a written explanation of the reasons for the decisions. If unsatisfied, you may file a complaint with the Virginia Attorney General at https://www.oag.state.va.us/consumer-protection/index.php/file-a-complaint.

Colorado Residents

If you are a Colorado resident, you may, upon request, have certain rights with respect to your Personal Information, including the following rights:

To opt-out of the processing of your Personal Information for purposes of targeted advertising, the sale of Personal Information; or profiling in furtherance of decisions that produce legal or similarly significant effects concerning you;
To confirm whether BCD is processing your Personal Information and to receive access to that Personal Information;
To correct inaccuracies in your Personal Information, taking into account the nature of the Personal Information and the purposes of the processing of your Information;
To delete your Personal Information; and
When exercising your right to access your Personal Information, to obtain the Personal Information in a portable and, to the extent technically feasible, readily usable format that allows you to transmit the data to another entity without hindrance.

Within forty-five days of receipt of your appeal, BCD shall inform you in writing of any action taken or not taken, in response to the appeal, including a written explanation of the reasons for the decisions. BCD may extend this period by sixty days where reasonably necessary, considering the complexity and number of requests serving as the basis for the appeal. If unsatisfied, you may file a complaint with the Colorado Attorney General at https://coag.gov/file-complaint/.

European Economic Area

The following section, in conjunction with the information above, describes BCD’s data practices in accordance with the GDPR.

Legal Basis of Processing

We will only process the Personal Information subject to the GDPR as it is described in this Privacy Policy if we have a lawful basis for doing so.

Individuals have given their consent for one or more specific purposes. Note: Under some jurisdictions, Personal Information may be processed until the individual objects to such processing (“opt-out”), without having to rely on consent or any other of the following legal bases. This, however, does not apply, whenever the processing of Personal Data is subject to United Kingdom and European data protection laws;
Provision of Personal Information is necessary for the performance of an agreement and/or for any pre-contractual obligations thereof;
Processing is necessary for compliance with a legal obligation;
Processing is related to a task that is carried out in the public interest or in the exercise of official authority vested in BCD; and
Processing is necessary for the purposes of the legitimate interests pursued by BCD or by a third party.

Access to Information and Your Rights

For the United Kingdom and EU residents subject to the GDPR, you have certain rights relating to your Personal Information, subject to local data protection laws. These rights may include:

To access your Personal Information held by us (right to access);
To rectify inaccurate Personal Information and, taking into account the purpose of processing the Personal Information, ensure it is complete (right to rectification);
To erase/delete your Personal Information, to the extent permitted by applicable data protection laws (right to erasure; right to be forgotten);
To restrict our processing of your Personal Information to the extent permitted by law (right to restriction of processing);
To transfer your Personal Information to another controller or processor, to the extent possible (right to data portability);
To object to any processing of your Personal Information carried out on the basis of our legitimate interests (right to object). Where we process your Personal Information for direct marketing purposes or share it with third parties for their own direct marketing purposes, you can exercise your right to object at any time to such processing without having to provide any specific reason for such objection;
To the extent we base the collection, processing, and sharing of your Personal Information on your consent, to withdraw your consent at any time, without affecting the lawfulness of the processing based on such consent before its withdrawal.

To exercise these rights, please submit your specific request by using the information in the “Questions and Contact Information” section below.

Timeframe for Responding to Requests

BCD will respond to your request within thirty (30) days of receipt. The period of response may be extended to forty-five (45) or sixty (60) days if more time is required. In that event, we will inform you of the reason and extension period in writing.

Fee

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded.

Security of your Personal Information

We are committed to protecting the information we receive from you. We take appropriate security measures to protect your information against unauthorized access to or unauthorized alteration, disclosure or destruction of data. To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we maintain appropriate physical, electronic, and managerial procedures to safeguard and secure the information and data stored on our system. BCD uses SSL Protocol and SSL Encryption for this purpose.

Links to Other Websites

Our Site may contain links to, or advertisements about, non-BCD websites. Other sites may also reference, advertise, or link to the BCD Site. You may be able to post content to third-party Social Networking Sites on which we maintain a presence. If you choose to do this, we will provide information to the Social Networking Site(s), and receive information from them, in accordance with your elections. You acknowledge and agree that you are solely responsible for your use of those websites and that it is your responsibility to review the applicable terms of use and privacy policies. We are not responsible for the availability, accuracy, content, products or services of third-party Social Networking Sites.

While you are using the Site, you may be linked or directed to other third-party websites that are beyond our control. These third-party websites may have privacy policies and terms of use that differ from ours. Please carefully review these policies. We are not responsible for any actions or policies of such third parties.

Retention and Accuracy of Personal Information

We do our best to ensure that the Personal Information we hold, and use is accurate. We rely on the individuals we do business with to disclose to us all relevant information and to inform us of any changes. Personal Information is kept only for so long as is required, in accordance with our records retention policy and legal and regulatory requirements. If Personal Information is no longer required, we destroy it or render it anonymous. In any event, all Personal Information collected by us will be deleted within 24 months of your having last interacted with us or the Site.

Data Transfer

BCD strives to comply with all applicable data privacy regulations, including those of the General Data Protection Regulation set forth by the European Union and European Economic Area. Our goal is to be transparent and lawful in our collection and use of personal data. This means we intend to be open and honest about our intentions for collecting personal data and will only collect the minimum amount of data needed to fulfill our purpose. We also maintain full accountability for the data we collect and process. Once collected, we may maintain your Personal Information on computers and servers located outside of your state of residence, country, or economic region. However, we only process, store, and collect data, including Personal Information, in the United States. Any transfer of data from areas like the EU are made only where the requirements of the General Data Protection Regulation are met.

Changes to the Policy

From time to time, we may change this Policy and will notify you of material changes by posting the changed or modified Policy on our Site. Any changes will be effective immediately upon the posting of the revised Policy unless otherwise specified.

Questions and Contact Information

If you have any questions, wish to access, correct, or amend your Personal Information or unsubscribe, want to register a complaint or simply want more information, you may contact us at:

BCD Technology Holdings
marketing@bcdinc.com